shanghaifashionweek


INTRODUCTION

J RUREMINDS, derived from the notion of "rare minds," symbolizes the treasure trove of precious ideas that define the core of a designer brand.As the brand spirit of J RUREMINDS is enduring , clothing should be more than art; it should act as a "best friend," ever-present and expressive of the wearer's aesthetics and tastes.

J RUREMINDS clothing fully integrated with the sense of design and wearability, the brand specialises in fashion silhouette construction and deconstruction design. It dismantles and breaks down different fabrics and uses handmade craftsmanship to interpret contemporary fashion design. The brand founder hopes to create a brand with a sense of power through the language of clothing. 

"Define the Confidence" encapsulates the brand's philosophy, marrying modern elegance with timeless avant-garde. J RUREMINDS employs a design language that is both gentle and commanding, championing an independent, self-assured, and diverse fashion sensibility.



VENUE

Taipinghu Park · Shanghai Xintiandi



SCHEDULE

2024-03-27 19:30:00