shanghaifashionweek


INTRODUCTION

HEYEN, the original designer of new chinoiserie brand, in 2013,founded in Suzhou, China. 

The brand draws inspiration from the traditional Chinese poetry, inherits the elegant connotation of oriental graceful ladies, finds the connection ,if any, between new chinoiserie clothes and the lifestyles of contemporary women. 

HEYEN adheres to the original design, inherits the Suzhou embroidery handcrafts, focuses on manual couture and the couture ready-to-wear, then making traditional Chinese silk applied in contemporary costumes. The brand aims to provide contemporary women with the wearable and literate costume, so as to make the world fall in love with Chinese beauty, via new chinoiserie clothes.



VENUE

Jing An Keyrry Center



SCHEDULE

2023-03-25 20:00:00