shanghaifashionweek


INTRODUCTION

China's advanced ready-to-wear brand, founded by Chinese fashion designer Xiong Ying, is positioned as a high-end fashion brand with cultural characteristics. With oriental charm as the soul of clothing, it combines Chinese culture with contemporary fashion, presenting clothing with national style characteristics, fashion and practicability.

Culture is engraved in every detail of life. The brand is committed to displaying the Millennium civilization of China and the characteristics and charm of Chinese culture through clothing.  Brand Xiong Ying strives to make women dressed in brand clothes present the charm of combining hardness and softness and the charm of personal confidence of Oriental women on any occasion.

On the basis of China's quintessence culture, design works are used to express the poetic oriental aesthetics after China's "fermentation", integrating design elements such as Western tailoring, environmental protection materials, creative design and fashion, and integrating national style elements into bold and avant-garde artistic creation, so that clothes have soul and beauty have spirit. These works eventually achieve a delicate balance and present a unique clothing style.

Brand Xiong Ying connects the international lifestyle with aesthetic way, which is guided by Chinese history and culture. She, creating a new aesthetic form. integrates national elements and endows the current fashion life with  all-dimensional sense and depth.

Let the world hear the voice of Chinese design and let Chinese culture flow in a delicate, elegant and fashionable lifestyle.



VENUE

Jing An Keyrry Center



SCHEDULE

2021-10-15 15:30