The brand was born in August 2012 which focuses on serving the 80’s and 90’s parents whose children are from 3 to 12 years, and understand fashion, have requirements, and love life.
In 2021, the brand will be upgraded in an all aspects. The product concept "Explore, Grow and Play in all different ways” will influence Chinese children’s taste and creativity of life.
The new logo is released, it uses balloon as the prototype, the balloon will form to one observing from different angles; it symbolizes children’s curiosity and freedom.
The "i" in gxg.kids means self, and the transformation "!" means richer and more interesting expression.
We hope that children retain their nature and innocence, observe life, enjoy childhood fun, and express themselves bravely.
800SHOW
2021-04-10 16:00