The official trade show organized by Shanghai Fashion Week Committee, MODE Shanghai Fashion Trade Show, established itself as “Asia’s largest order season” by joining hands with six other major exhibitions.
Shanghai Fashion Week’s trade business attracts over 1200 brands from more than 30 different countries. Showcasing not only fashion clothing, but new and refreshing jewellery and lifestyle products.
As the only official supporting tradeshow of Shanghai Fashion Week, “MODE Shanghai Apparel Apparel Exhibition” is committed to promoting the improvement of the fashion industry industry chain, while meeting the individual needs of the domestic fashion retail market, striving for high-matching and effective services, multi-dimensional integration of advantageous resources, all-round media communication channels, to build a business platform for buyers and industry professionals from all over the world to promote business integration and cooperation, to create a new exhibition atmosphere and experience.
ONTIMESHOW SHANGHAI WESTBUND
This year's ONTIMESHOW came to the 10th season. Under the unique geographical conditions of the West Bank of Shanghai, it has upgraded again in the exhibition area, with a total area of 25,000 square meters. The six exhibition halls opened in full swing, and more than 400 designers brands at home and abroad were accepted. The more detailed pavilion and booth classification also meet the brand needs of different stages. During the exhibition, ONTIMESHOW will organize professional forums with industry authorities at home and abroad to discuss the business status and development of designer brands.
时堂 SHOWROOM SHANGHAI
Showroom Shanghai was founded in the spring of 2014. After five years of development, Shitang started from the top domestic designer brands and gradually gathered more and more high-end emerging fashion brands with commercial development potential. It has also developed into China. A booster for the consumption upgrade of the fashion industry. Timetang focuses on deepening the local fashion market. Each exhibition attracts more than 2,000 fashion professional audiences from all over the country, and has delivered hundreds of domestic and foreign excellent design brands to the transforming retailers, department stores and distributors. An influential boutique exhibition.
The concept of DFO International is a 360-degree market development group that specializes in fashion, accessories and lifestyle brands from around the world looking to distribute in China. Since 2010, DFO has been committed to developing a proprietary strategy for each brand we work with. DFO has more than 100 brand portfolios, and we will select 30 brands to be exhibited during Shanghai Fashion Week to meet the needs of the consumer market. During the 19AW Fashion Week in Shanghai, DFO will also hold an order meeting in a new venue in the city center, covering an area of 2,000 square meters.
In 2014, ALTER SHOWROOM was officially opened. Driven by years of experience in retailing and the experience of hundreds of international designer brands, ALTER has uniquely selected the world's most pioneering ideas and brands to enter, after ten seasons of tempering and growth, ALTER SHOWROOM provides clear positioning and professional services, and provides buyers and brands with comprehensive services including market distribution, procurement agency and international logistics, subverting the traditional showroom impression of the public and redefining the Chinese showroom.
TUBE Showroom entered the eighth season, continuing its unique collective display of new designer brands. This season's showcase is at a hotel, a fun immersive experience around the theme AH MAZE ZING for buyers and media participation. This season, electronic ordering system will be added to facilitate the ordering of buyers.
Among more than 40 brands that have been accepted by buyers, there are more mature and highly recognized XU ZHI, STAFFONLY, PH5 and so on. There will be 8 new brands to join the new season Showroom, in addition to Susan Fang, which has shortlisted the LVMH shortlist, as well as Japanese brands and children's wear brands, offering more options for the buyer's product structure. "
NOT SHOWROOM was founded in Shanghai in 2016 and is the official cooperation exhibition of Shanghai Fashion Week. Not taking "fashion" as the entrance, we always adhere to the development philosophy of quality first, art and business value, and pay attention to the what's next. Opening up the public's lifestyle and everyday life is what NOT SHOWROOM's ideal for the designers.
FASHION SHOW & PRESENTATIONS
Shanghai Fashion Week’s dynamic platform has year on year attracted the best talents in the industry, from highly successful commercial brands to emerging fashion designers in China and all over the world.
Every season, Shanghai Fashion Week includes Xintiandi, the iconic and main highlight of Shanghai Fashion Week, LABELHOOD, an independent fashion showcase platform that pioneer young Asian designers and new independent brands, Shanghai International Fashion Showcase that presents international brands such as PORTS、DIESEL、Giambattista Valli, 3.1 Phillip Lim and Kids Wear Fashion Show and many more.
Looking ahead, Shanghai Fashion Week will continue moving forward to explore different energetic modes of shows and presentations, with the intention of playing a leading role in the industry as usual. So, stay tuned for a more exciting and progressive AW18 Shanghai Fashion Week!
As the only official trade show organized by Shanghai Fashion Week Committee, MODE Shanghai Fashion Trade Show celebrated its 6th edition last season and has established itself as “Asia’s largest order season” by joining hands with six other major exhibitions.
Shanghai Fashion Week trade business attracted over 1200 brands from more than 30 different countries such as China, Italy, Japan, Korea, France, and America. Showcasing not only fashion clothing, but new and refreshing jewellery and lifestyle products.
Besides maintaining as “Asia’s largest order season”, Shanghai Fashion Week strives to bring more value and commercial opportunities to the fashion trade business, creating meaningful platforms and conversations for a bigger better AW18.
On top of fashion shows, presentations and trade shows, Shanghai Fashion Week is also dedicated to inspiring and enhancing the industry by gathering powerful and relevant voices from the international fashion industry and creating engaging consumer events that boosts consumption.
Key events include thought-provoking forums to create a constant dialogue with the industry, multi-disciplinary showcases that combine fashion, art installation, photography and other creative forms, charity events that help create awareness for new and relevant causes, and Shanghai Fashion Weekend, a dedicated public consumer festival.
Shanghai Fashion Week is an ever-growing platform that commits to creating the most inspiring birthplace for all fashion and creative events.